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/ 08 · CRYPTO// 2023 to 2024
5 moECD.rs · Crypto Exchange

ECD.rs. Crypto outreach, one market at a time.

Two campaigns across two markets. After what the first taught us, we doubled down on a Serbia-only LinkedIn motion, written for the regulatory and cultural realities of crypto.

There wasn't a single point in time where we felt the partnership was solely financial. It really mattered to them to see ECD achieve concrete results.
Marko MatanovićCOOECD.rs
// THE PLAY
  • Round one: EU-wide lead gen for the exchange platform.
  • Round two: a Serbia-only LinkedIn campaign for ECD.rs services.
  • Five months of preparation and activation.
  • Messaging written to pass crypto compliance.
  • Always-on communication, the full lead lifecycle handled.
LINKEDINEMAIL
// THE NUMBERS
  • Two campaigns over 18+ months
  • Country-specific outreach calibrated for Serbia
  • Every lead followed through the full lifecycle
  • Multi-year client relationship
// RUN THIS PLAY

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